I joined Saatchi NY in October, 2023 to help run the Crest business, building on the Reality Checkup campaign. In “Bus Stop”, our dentist appears to help a dad with morning breath. In “Plane”, it’s a flight attendant whose teeth need whitening.
ECD: Simon Phillion
CD/ART: Kim Davies, Kim Baskinger
CD/Copy: Pam Kim, Annemarie Cullen
SR PRODUCER: Guy Williams
DIRECTOR: Trevor Clarence / JOJX
EDIT: Quenton Jones /Harbor
COLOR: Adrian Seery/Harbor
MIX: Glen Landrum/Harbor
BUS STOP ACD/AD: Caitlin VanderKlok
BUS STOP ACD/CW: Liza Rush
PLANE SR AD: Dana Ganci
PLANE ACD/Copy: Lauren Montemurro
My CD partners and I try to use every opportunity for teams to create work they love and let it shine. Our clients were also pretty stoked with this simple and beautiful How-To Video for Whitestrips.
ECD: Simon Phillion
CD/AD: Anthony Chelette
CD/CW: Annemarie Cullen
Designer: Carlos Acosta
AD: Anna Khachinyan
CW: Vy-Anh Nguyen
EDIT: John Lavelle / PXP